Dinslaken - Many Hotels are still waiting for their unknown potential. How shall one see this when a hotel team have worked together for years and already have fixed daily routines?
A specialist external Revenue Manager can have the answers. "Especially for small private Hotels, it is often advisable and important to have the impulse from external sources" realises the Hotel expert Hans Jürgen Rüffert, who works as a management consultant. Under the motto "Rent a RevMan" he and his company "revway" offer appropriate solutions.
The job of a Revenue Manager isn’t a taught profession. Most of the time for example Reservations Managers in Hotels climb eventually to the position of Revenue Manager. "They unfortunately sometimes lack the Know-How in subjects such as Revenue Maximisation and Electronic Distribution" says Rüffert. An external Revenue Manager has an objective view of the situation in the Hotel. An Analyst can point out the weak points and possibly make it easier for you to improve for example the Pricing Strategy on the Market.
Other advantages of using an external specialist: reducing costs, price sovereignty and obtaining Price Transparency. Other than that, a "RevMan" is responsible for coordinating planned budgets. But more importantly are lasting results, warned Rüffert. It is not recommendable to make quick impulsive decisions. One must anticipate the duration of this sort of project to be a minimum 3 months in order to see a reflection in the revenue of the hotel.
"Revenue Management is a long term procedure of strategy and company philosophy and through the work of Rent a RevMan you are being supported.
When the specialist is no longer there, the employees must not be allowed to fall back into old routines. The Hotel Team must work on the philosophy and move on." Therefore it is very important that all employees learn from the "RevMan" and develop strategies. Only when all employees are convinced and work together, can it be successful.
Further information on the subject of "rent a RevMan" can be obtained by calling +49 (0) 2064 601161, by emailing info[at]revway.com or in the internet under www.revway.com
The Hotel expert from Dinslaken, Hans Jürgen Rüffert aims with his company "revway" to show Hotels new ways of maximising revenue. He is specialised in the areas of Electronic Distribution, Revenue Maximisation, Hotel (Interims) Management and Channel Marketing Consulting.
Revenue Manager (Rent a RevMan):
Manager of maximization of revenues
Extensive analysis of the actual business situation
Targeted implementation of revenue increasing processes by: Development of a pricing strategy, professional qualified know-How
Process optimization in all relevant sales areas (for exampple reservations, Front Office, Conference & Banqueting)